BE2C2 Report by Irshad Salim — A startup in South Korea is making headlines for only hiring staff that are aged 55 years and over.
Channel NewsAsia reports the founder of content monitoring company EverYoung established the rule to prove the futility of age discrimination – a phenomenon that’s reportedly prevalent in modern Korean corporate culture –even beyond.
Employees at EverYoung monitor blog content on Korean web portal Naver detect sensitive information on Naver Maps, as well as perform other IT tasks, including running coding classes for school students.
The Seoul startup, which has 420 seniors from a variety of career backgrounds working for it, mandates a 10-minute break for every 50 minutes of work, and staff are rostered on four-hour shifts.
Manager Kim Seong-Kyu told ChannelNews Asia that older employees have an attention to detail not as common in the younger workforce, with distracting mobile phones stored away during work time.
“They are full of passion. The time that they have, and their interest in this work, are primarily why they come to work,” he said.
China — Korea’s neighbor, has a huge aging population. So does several South Asian countries including Afghanistan and India. Their Governments and public private sector could encourage such startups as public policy and economic initiative –taking advantage of globalization and digital disruption emerging all around us.
With the Internet of Thing (IoT) not so far away the EverYoung solution looks evidently easier. All the best Naver.